Lufthansa, one of many largest airline teams in Europe, has launched its nonfungible token (NFT) loyalty program on the Polygon Network. The program will enable passengers to show their journeys into NFTs that may unlock rewards, reminiscent of miles and enterprise lounge vouchers.
On Aug. 31, Lufthansa announced the Uptrip cellular software, a challenge by Lufthansa Innovation Hub, the airline group’s digital innovation unit, and Miles & More, the airline’s frequent flyer program.
Lufthansa’s @Uptrip_app loyalty program is constructing #onPolygon to show flights into rewards
Collect NFT buying and selling playing cards for each flight and declare rewardsLearn extra in regards to the new Miles & More and @LHInnovationHub expertise: https://t.co/MjQihK8xUx pic.twitter.com/JfUEoUJxNR
— Polygon (Labs) (@0xPolygonLabs) August 31, 2023
According to the announcement, airline passengers can scan their boarding passes utilizing the app and alternate them for NFT buying and selling playing cards. Within the app, customers should join their crypto wallets to mint and switch their Uptrip NFTs. Once passengers full particular NFT collections, they are going to be eligible for rewards, reminiscent of flight upgrades, airport lounge entry, frequent flyer standing or award miles.
Kristian Weymar, an govt at Lufthansa Innovation Hub, mentioned within the announcement that Web3 is in its early phases as customers are curious however nonetheless hesitate to dive in. Weymar highlighted that the challenge makes an attempt to make Web3 accessible to their clients.
According to Christopher Siegloch, head of program improvement at Miles & More, there was a number of curiosity in Uptrip. The announcement famous that there have been over 20,000 sign-ups and 200,000 NFT buying and selling playing cards minted.
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Earlier this 12 months, Lufthansa expressed interest in integrating Web3 applied sciences into its enterprise. On May 12, Lufthansa Group’s Johannes Walter instructed Cointelegraph in an interview that decentralization and tokenization will result in alternatives for brand spanking new enterprise fashions.
Meanwhile, different gamers within the airline trade have additionally been saying their intent to implement Web3 of their companies. In 2022, the United Arab Emirates’ largest airline firm, Emirates, additionally introduced its plans to accept Bitcoin payments and launch NFTs.
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